The best way to take ownership of your social media marketing and ensure that you’re leveraging the full power of your platforms is with a plan. By getting things down on paper or in a digital file, you take the…
Competition for the attention of your audience is sharp, especially in 2018. Not only are your competitors vying for your target’s attention, but so are many other businesses. You only have about eight seconds to grab someone’s attention, especially as…
LinkedIn may not be the biggest, most used social network, but it is one to pay attention to. Why? Just think about the people who use LinkedIn. They’re usually business professionals, decision-makers, executives and people who network. For many business…
It can be hard to find enough interesting and engaging content for your social media followers on an ongoing basis. One of the best places to look for content is your blog. In this article, we look at how to…
You can count on the fact that your customers are using social media. What you do need to know, though, is that people of different ages are using multiple platforms. In addition, you want to go where your users are.…
According to studies, Instagram is pushing full-speed ahead into the social media realm. In fact, Instagram added more than 200 million users in just the last year. And, there are more than 25 million business profiles on Instagram which is…
Online content doesn’t ever completely disappear. Sure, you may take down a social media post, photo, or video, but that doesn’t account for the people who already saw it, shared it, or downloaded it. What if a competitor hijacks your…
Did you know that more than 65% of humans are visual learners? This means that most of us process information based on what we see and not on what we read. It’s an important aspect of social media, and perhaps…
Social media users are increasing every day. In 2017, more than 70% of Internet users also frequented social media sites. What’s more, it’s estimated that by the year 2019, there will be more than 2.77 billion social media users worldwide.…
Since social media is such an integral part of your overall marketing strategy, it’s important to look at what you need to do to succeed in the sometimes-overwhelming realm of social media. While you might like to take care of…